Radio is a perfect medium for recruitment.

Guaranty VP/Market Manager Gordy Rush was featured in the summer edition of BIC Magazine discussing the opportunity radio brings in recruiting potential employees.

“We’ve had tremendous success with our partners that have used our radio stations for recruiting purposes,” Rush stated. “We have the listeners, the signal strength and the geography that fits what recruiters and management need. Eagle 98.1 is a top classic rock station that can be heard from the Gulf of Mexico to just south of Alexandria, Louisiana, and all the way to Sulphur, Louisiana. Eagle 98.1 has been an institution in south Louisiana and is the flagship radio station for Louisiana State University (LSU) sports, including LSU football, basketball and baseball. Our sports talk station, 104.5 ESPN, pairs with LSU sports and contains seven hours of local programming each and every weekday. In addition to its signal strength, this station’s digital stream has an enormous following, with Houston, Texas, and Lafayette, Louisiana, being the second and third most active listening markets.

 

For the full article, click here.

 

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