Radio advertising has been out there for a long time. Rightly so, as it’s highly effective! But how does radio advertising play a role in your digital marketing strategy? Believe it or not, it can. Radio advertising is one of the largest drivers of online searches. The right marketing strategies […]
As soon as the COVID-19 virus started impacting our area, we here at Guaranty Media began consulting with our friends in the business, planning for multiple contingencies. Paramount was keeping our teams safe and healthy while fulfilling our mission to serve our community. I am pleased to let you know […]
Baton Rouge, LA – Guaranty Media, the only locally-owned radio group in Baton Rouge, has hired Chris Elliott as the new Operations Manager after a nationwide search. “Because great radio should reflect the ever-demanding needs of a local market, we are happy to announce the installment of our new Operations […]
New Lineup: 100.7 The Tiger We are excited to welcome Brittany Rose and Abby Leigh! Brittany Rose has been with Guaranty Media for over five years, and has played a huge role in helping to make several of our station events and concerts successful. She’s excited to now take over […]
Lady Sherlock: A Study in Scarlet Women with Author Sherry Thomas Celebrate the spring One Book One Community selection, The Hound of the Baskervilles by Sir Arthur Conan Doyle with a riveting book talk led by Sherry Thomas, author of the Lady Sherlock series including A Study in Scarlet Women. […]
Release the Hounds: Come to the One Book One Community Kickoff Party! It’s that time again … time to begin this year’s One Book One Community (OBOC) celebration of The Hound of the Baskervilles by Sir Arthur Conan Doyle! Everyone in the whole family is invited to join us for […]
Come to the Main Library at Goodwood from 8 a.m. until 5 p.m. Saturday, February 9, to receive FREE tax preparation assistance through the Capital Area United Way’s Volunteer Income Tax Assistance Program! No registration is necessary, just show up. If spouses are filing jointly, both must be present. Can’t make […]
Guaranty Media is a proud sponsor of Dreams Come True, a local non-profit organization that grants dreams to Louisiana children between the ages of 3-18 with life-threatening illnesses. We’ve changed up our traditional Radiothon and are doing a month long fundraiser for this wonderful organization, and we are raffling off […]
Across source, device, location and time, the enhanced Nielsen Total Audience Report takes the reader through the journey that U.S. consumers embark on daily in today’s ever-changing media landscape. Through the insights provided, you have the crucial context needed to better understand this dynamic ecosystem. A FEW HIGHLIGHTS: 92% of […]
Guaranty Media is proud to have been selected to participate in a Ross Video case study for the uniqueness and unprecedented success of what has been accomplished in the video simulcast of 104.5 ESPN local sports talk programming. See how TSG helped Guaranty Media simulcast their content, thanks to Ross’ […]