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8 out of 10 Generation “Zers” tune into AM/FM Radio

Inside Radio recently wrote about a research product iHeart Media conducted regarding Generation Z listeners (those born after 1996).  This group now represents over 23% of the American Population and represent a valued spending base.  According to the research:  There are 74 million Generation Zers, about equal to the number […]

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AM/FM Radio dominates “in-car” listening

  According to the 2017 Infinite Dial Study, 82% of the U.S. population listens to AM/FM radio every month in their vehicles. CDs are next at 52%, digital music is at 45%, and online radio, which includes streaming services such as Pandora and Spotify, lags way behind at 26%. Radio […]

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FM Activation in Smartphones Are On The Rise!

Most Americans do not realize that every smartphone contains an FM Chip. If every chip was activated, all smartphones would able to receive FM Radio for free. Unfortunately, many service providers do not want to give up the revenue made from data use when consumers are forced to listen to […]

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Radio still stands strong in the Digital Age!

  Radio commands a robust two hours of listening daily according to Nielsen in an article appearing in the Ad Exchanger. Print is dying. TV is changing. But in the face of digital competition, advertising spend on good old AM/FM radio remains strong. As the no. 1 reach medium in […]

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EAGLE 98.1 ANNOUNCES NEW WEEKDAY LINEUP

Eagle 98.1, The Rock Station, will begin its new weekday lineup on Monday, January 9th with a commitment to playing MORE ROCK MUSIC than ever before. Condon Uncensored with Richard Condon and Anna Betts will move to morning drive and Condon will be reunited with radio veteran Scott Robb. Robb […]

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