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Guaranty Media is the home of LSU sports, Eagle 98.1, 100.7 The Tiger, 104.5 ESPN, and Talk 1073 FM. We are the only locally owned and operated radio company in the Baton Rouge area, and we are looking to expand! Guaranty Media is currently seeking an enthusiastic and reliable person to join our staff – if you have strong communication skills, and are customer-service oriented, we want to hear from you! All inquiries will be kept confidential. Guaranty Media is an equal opportunity employer.

Our stations do not discriminate in the sale of advertising time, and will not accept advertising which is placed with the intent to discriminate on the basis of race or ethnicity. Any provision in any order or agreement for advertising that purports to discriminate, or has the effect of discriminating, on the basis of race or ethnicity, is hereby declared null and void.

Current Openings:

  • Advertising Account Executive

    Guaranty Media is seeking a creative and motivated salesperson to join the sales team for its cluster of five radio stations, digital properties, event sponsorships, and video opportunities.

    Daily activities include:

    • proactively identifying new business opportunities through cold calling, networking, marketing, referrals and prospecting
    • selling and exceeding established revenue goals
    • building relationships and developing long-term partnerships with clients.

  • On-Air Talent

    Guaranty Media, home of Eagle 98.1, 100.7 The Tiger, 104.5 ESPN and Talk 107.3 is expanding, and currently seeking individuals with experience and/or interest in being an on-air talent.

    Daily activities include:

    • live radio broadcasts
    • commercial production
    • event and concert promotion

     

    All inquiries will be kept confidential. Guaranty Media is an equal opportunity employer.

  • Senior Financial Accountant

    Guaranty Corporation (with subsidiaries operating in traditional media [Guaranty Media], digital marketing [Gatorworks], hospitality, senior living and investments), a locally owned company serving the Baton Rouge area for 93 years, has an opening for a Senior Financial Accountant (SFA).

    Must have a Bachelor’s Degree in Accounting, strong analytical and reconciliation skills with at least 3-5 years of experience in relevant industries or in public accounting. CPA preferred.

    The SFA will be responsible for assisting in monthly financial statement preparation, including coordination and/or reconciliation of all main asset and liability classes required.

    In addition to a challenging and rewarding work environment, we offer an excellent benefits package.

  • Marketing Director

    Guaranty Corporation is a privately-held Louisiana corporation formed in 1926. It conducts business in radio broadcasting, streaming TV, digital media sales, the senior living facility market, hospitality and commercial real estate. Our company is looking for a Marketing Director who can wrap their arms around many different projects in a diverse, and expanding, set of industries. We need to advance the marketing narrative and brand awareness for each of our business segments while adhering to a cohesive, forward-thinking marketing strategy. Chiefly, we are looking for our new Marketing Director to develop, implement, and be accountable for: marketing plans, including promotional calendars and programs, new product introductions and other marketing projects for each of Guaranty’s subsidiaries.

    • Guaranty Media: includes five FM radio stations
      •  Eagle 98.1
      • Tiger 100.7
      • Talk 107.3
      • 104.5/104.9 ESPN Radio
      • Guaranty Sports Network
      • Gatorworks – Digital Marketing Agency
      • Windsor Senior Living Facility – Mandeville, LA
      • Guaranty Real Estate Management
      • Hospitality

     

    Primary Responsibilities

    • Development and implementation of corporate marketing and brand strategy including each of the Guaranty Corporation entities.
    • Contribute to ongoing conversations regarding evolving marketing or business opportunities.
    • Create internal and external marketing plans for each entity as needed.
    • Strengthen brand awareness and reach outside of Baton Rouge area with radio, streaming video, senior living, and digital marketing.
    • Develop and manage marketing budgets.
    • Conduct customer, brand, and product research initiatives.
    • Offer strategic advice to develop innovative advertising, public relations, social media and events.
    • Coordinate the design and delivery of advertising campaigns across print, web, TV, outdoor, and more.
    • Manage agency providers, consultants, freelancers, and other suppliers, including contract negotiation and management.
    • Monitor the operation of each company’s website, social media, and email marketing system and provide analytics review.
    • Overseeing implementation of the Marketing strategy – including campaigns, events, promotions, digital marketing, and PR.
    • Assist the sales teams in growing existing accounts and generating new business through the creation of Non Traditional Revenue opportunities.
    • Develop social media strategy and direct programs to improve social media reputation and recognition.
    • Approve artwork for internal and external use, including web, print, vehicle wraps, promotional items, etc.
    • Help to develop and grow creative services department at radio stations and creative lead at marketing agency, acting as a mentor for creative needs.
    • Collaborate with Operations Manager, Promotions and Program Directors, and Sales on wide-scale radio station promotions.
    • Identify and expand upon opportunities to reach non-traditional listenership. Including, but not limited to, out-of-market streaming video users, on-demand audio users, and podcast listeners.
    • Spearhead community involvement via the Guaranty Foundation, our non-profit foundation.

     

    Qualifications

    • Bachelors or Masters degree in Marketing or equivalent experience
    • 5+ years relevant marketing experience and proven track record of success in senior marketing roles.
    • Confident, driven, and dynamic leader.
    • Entrepreneurial mindset with the ability to spot original branding opportunities.
    • Excellent communication, interpersonal, and organizational skills.
    • Strong editing/copy writing experience
    • Experience using Google Docs, PowerPoint, Keynote

     

    Bonus Points

    • Experience at a Senior Marketing position at a Broadcast entity, Marketing Agency, Commercial Real Estate business, Non-Profit, or in Hospitality.
    • Familiarity with Podcasting, Broadcasting, Streaming TV/OTT, Content Marketing/SEO.
    • Ability to be both Creative and Data Driven

     

    What You’ll Get

    • Great work-life balance.
    • Competitive base salary depending on experience.
    • Full benefits package including: health insurance, long and short-term disability, life insurance, and 401(k)
    • Paid Holidays and Vacation.
    • Paid day of service for a non-profit of your choice.
    • Matching financial contribution to a non-profit of your choice.
    • Regular company social events.

Interested in working at Guaranty Media? Let us know!

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