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Radio Still Owns America’s Ear in the Car.

 

The Infinite Dial Study 2016 came out last week and AM/FM Radio reaches 84 percent of Americans over the age of 18 that use an audio source in a car. The CD Player came in a distance second followed by Owned Digital Music and Online Radio. Interesting enough, Satellite Radio finished last of all platforms surveyed.

March 10, 2016

The Infinite Dial 2016

http://www.edisonresearch.com/the-infinite-dial-2016/